Whether you work for a freight brokerage or operate your own, it’s important to now and again take stock of what’s working and what’s not. There are some key questions to ask yourself about the industry and your brokerage.
Most of these questions are about common freight broker frustrations such as tedious, tiresome administrative tasks that take time away from actual sales activities. For brokerage owners, it’s important to think about the status of ongoing operating costs and risks. For agents, it’s worth asking, “Am I being supported by my company? Am I being enabled to thrive?”
If you’re being honest about your future in the shipping industry, think about whether your freight brokerage does these three things:
Even with an exceptional team and a top-notch system in place, no freight brokerage or agent can have extended success without keeping shippers happy. Here are 3 reasons why customer relationships can never be neglected.
